Press Releases Mar 29, 2006


REDWOOD CITY, CALIF. – (March 29, 2006) —, the leader in online invitations and online social event planning, today introduced a new photo sharing capability that lets hosts and guests share event photos directly within Powered by Shutterfly, one of the most comprehensive and fun to use photo sharing services on the web, the new photo center also gives users the ability to order prints and create customized gifts to commemorate the event. The new capability builds on the recent re-launch of that introduced a new design, tools and content that take beyond online invitations to create the best online resource for social event planning.

Party hosts and attendees can easily share photos with some or all of the invited guests from the guest list. With more than *21 billion digital images expected to be captured in 2006, the new photo center is a great way to create a photo potluck of all the images captured at any event. Once event photos have been posted, an email notification is sent by alerting selected guests about the new photo album. Shared photos can be viewed immediately, without any registration requirements.

“With the new photo sharing center, gives event planners a single location where they can plan, celebrate and remember their events,” said Jessica Landy Raymond, senior director of product development at “Building on our recent re-launch, the new photo center is an expansion of our goal to be the one stop shop on the Web for social event planning. Photo sharing, like our eCards, is a great post party activity that really completes any event.”

“ helps people create special moments, while Shutterfly helps consumers preserve and share those special memories for years to come,” said Jeffrey Housenbold, CEO of Shutterfly. “By integrating the photo center with party planning and invitation offerings from, hosts and guests can now extend their celebrations through the powerful medium of photos.” believes in taking the hassle out of party planning and the easy-to-use Photo Center powered by Shutterfy extends the party through simple and convenient tools. Users need only to choose the event from their Evite home page or from the invitation and Shutterfly will walk them through the painless process of uploading and sharing the photos with the intended recipients.

The Evite Photo Center powered by Shutterfly, offers a large selection of prints and photo gifts, so hosts and guests can select their favorite pictures from each shared album and create treasured keepsakes to commemorate any event. Most importantly, since Shutterfly is the only leading photo service with a true unlimited storage policy, users have the peace of mind that their photos will never be deleted so they can be enjoyed by all party attendees for years to come.

*Projection from PMA’s Photo Industry 2006 Review & Forecast

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About is the leading social event planning site on the Web, facilitating more than 10 million invitations to more than 300,000 events each month. offers everything a host needs to throw a great event, from free online invitations to planning checklists to a budget estimator and drink calculator. makes planning easy, saving hosts time and money. Launched in 1998, is headquartered in Los Angeles. is a web property of IAC Search & Media, a wholly-owned business of IAC/InterActiveCorp (NASDAQ: IACI).

About Shutterfly
Founded in 1999, Shutterfly, Inc. ( ) is a premium photo service specializing in the consumer and professional photography markets. The company provides customers with simple and fun ways to organize, enhance and archive images; share pictures with family and friends; order professional-quality prints and create an assortment of personalized items such as Photo Books, Calendars and Greeting Cards. In 2005, Shutterfly ranked no. 170 on the 24th annual Inc. 500 list of the fastest-growing private companies in the country.

Shutterfly, Shutterfly Collections and are trademarks of Shutterfly, Inc.
Media Contacts:
Bridgette Thomas
(650) 610-3519