Introducing Shutterfly @Nordstrom

At Shutterfly, we believe there is extraordinary power in self-expression. That’s why our mission is to ensure everyone can easily create products and capture moments that reflect who they uniquely are.

Now, thanks to a newly announced partnership with Nordstrom, the leading luxury department store retailer, more people can shop Shutterfly personalized gifts alongside their favorite apparel and home products, all in one carted experience on

Starting today, Nordstrom shoppers will be able to browse, personalize and purchase an assortment of curated Shutterfly products via the Nordstrom website including some of our gifting favorites like elevated wood cutting boards, glass photo frames, classic pencils, and essential barware. On, simply select the item you want, then choose up to 15 characters or initials to etch onto the item.  Shutterfly will then print on demand, fulfill, and ship all orders to customers.

“Shutterfly and Nordstrom both share a passion for self-expression and helping people show off their unique style,” said Lisa Stromer, Vice President of Strategic Partnerships at Shutterfly. “That’s why we are thrilled to introduce Shutterfly’s personalized gift collection to more consumers through the iconic Nordstrom brand.”

The Nordstrom partnership marks the first time Shutterfly products are sold outside of the ecosystem. The Shutterfly gift collection at Nordstrom is priced from $25 to $75.

For more information or to shop the collection, visit–24692.


Shutterfly Employees Share the Importance of Juneteenth

Kevin Davis, President of ShutterColors Employee Resource Group

The importance of Juneteenth dives deep into our Nation’s History of freedom for those that were captured in bondage dating back to the early 1500s. Officially, American History states the commercialization of Slavery started with the arrival of captives from Africa to the James Colony, in 1619. Africans were captured into slavery, born into slavery, and died as slaves. Freedom Day is for all those souls that were never able to live out the American Dream and the words of the great speech, “I Have a Dream”, by Reverend Dr. Martin Luther King, “Free at Last, Free at Last, Thank God Almighty I’m Free at Last”. To many African Americans that were descendants of slaves, Juneteenth is their Independence Day. I like to think that it represents the Second Independence Day in America, freeing all Americans of the dark horrible atrocity, called Slavery.

Reflecting on the last decade, we still have so far to go to improve racial equality. Although we have opportunities, we should celebrate the advancements of African Americans and those that stood by, fought for, suffered with, cried with, and made change with… We together continue this effort to uplift and support our cause so that everyone be judged by their character not their race, ethnicity, disability, gender, sexual orientation, identity, or color of skin.

Felicia Johnson, DEI Project Manager

Juneteenth is the oldest nationally celebrated commemoration of the ending of slavery in the United States. It is important to me because it serves as a critical reminder of what my ancestors endured, as well as a beacon for what is possible.

I strongly believe all Americans should recognize the end of slavery (Juneteenth) as a national holiday. Some might argue that July 4th (Independence Day) marked white American’s freedom from British rule, and thus Juneteenth marks black American’s freedom from the bondages of slavery. It’s important to recognize that the blanket of freedom should be felt by ALL, and that acknowledgement of key dates supporting freedom should be recognized by ALL as well.

Shutterfly Employees Share the Importance of Juneteenth

Expanded Outdoor Home Décor Collection Launches Today

The warm weather is upon us, and it’s the perfect time to get your home’s outdoor spaces summer ready. Starting today, Shutterfly makes it easier than ever to up your outdoor décor game as we introduce a whole new way to shop and customize your space. With seven new products and more than 2,000 unique designs from 150+ independent Spoonflower artists, the expansion of our outdoor home décor and dining collection gives customers endless options to fit any style.

Designed by independent artists from around the globe, the new assortment includes pint glasses, serving platters, 10” & 8” plates, pillows, picnic blankets and more, ranging in price from $9.99 – $54.99. With styles to match any vibe, the design aesthetics include boho, farmhouse, contemporary and more.

“Design has always been a part of why customers choose Shutterfly and is rooted in the way they experience our products- whether that’s selecting the perfect holiday card or creating a memory book celebrating those special moments with Mom for Mother’s Day,” said Christine Fong, general manager of Gifts and Home Décor. “That’s why we are so excited to expand what our customers can discover on Shutterfly, moving beyond photo personalization and providing countless design options on everyday products from independent artists who earn commission with every purchase.”

It’s now easier than ever to add style to your outdoor space. The collection is available to shop on today.

Expanded Outdoor Home Décor Collection Launches Today

Grab a Biscuit-- Shutterfly Launches All-New Ted Lasso x Shutterfly Collection

Goldfish and biscuit lovers unite! Shutterfly and Warner Bros. Consumer Products have teamed up to launch a new licensed product collection featuring Ted Lasso, Warner Bros. Television’s Emmy-Award-winning global hit series on Apple TV+. Inspired by the show’s main character, Ted Lasso, this one-of-a-kind collection is designed to allow fans and shoppers to spread optimism to loved ones via personalized product offerings.

The Ted Lasso x Shutterfly product collection features 16 products and more than 60 thoughtful designs. Included at launch are new-to-Shutterfly items such as sports towels, picnic blankets, and t-shirts along with existing items like can coolers, bottle openers, magnets, water bottles, socks and greeting cards. In addition to the show’s iconic characters, the products also feature some of Ted Lasso’s most popular sayings such as “Be a goldfish,” “I believe in believe,” and “Smells like potential.” Ranging in price from $1 – $50, there is something for every Ted Lasso aficionado.

Additional items will be released alongside the show’s 3rd season.  “Ted Lasso season two made its global debut on Apple TV+ on Friday, July 23, 2021, and both seasons of Ted Lasso are now available to stream in full on Apple TV+ via the Apple TV app.

So grab a cup of tea (or don’t) and check out the latest product collaboration here.

Grab a Biscuit-- Shutterfly Launches All-New Ted Lasso x Shutterfly Collection


Shutterfly was recently named one of America’s Best Employers for Diversity of 2022 by Forbes Magazine.  This honor arrives two months after being named one of America’s Best Employers of 2022 by Forbes magazine. 

 “I am so proud to have our progress in Diversity, Equity, and Inclusion recognized by Forbes,” said Hilary Schneider, President and CEO of Shutterfly.  “At Shutterfly, we know that different lived experiences, different perspectives, and the safety to bring your whole self to work not only creates a better environment but also drives better results.  I am honored to be on this long-term journey with a team that is committed to taking intentional action against these values.” 

 This recognition reflects Shutterfly’s deep commitment to diversity and inclusion through its investment in and expansion of employee resource groups, named ShuttERGroups; industry-leading female representation in managerial positions, now at 40-45 percent across the family of brands; and through a deliberate and purposeful focus on team leadership and career mobility. In addition, Shutterfly has diversified of its Board of Directors, with five female directors, and nearly 30% non-white representation.  


Message from Hilary Schneider in Celebration of International Women's Day

When I attended Harvard Business School back in the mid-80s, there were only 20% women in my class. I often heard my male classmates proclaim not only their desire, but their expectation to become a VP or a CEO within two years of graduating from the program. At that time, I often thought to myself – I would just be happy with a job offer. Little did I know that I would go on to serve in multiple influential leadership roles, and eventually run a multi-billion dollar company. I wish I could go back to my younger self and help instill more confidence and optimism for the future for myself and women in the workplace as a whole.

As many of you may know, March is Women’s History Month—a celebration of women’s contributions to history, culture, and society. It has been observed in the U.S. annually since 1987, and as part of this month-long celebration, March 8th is recognized globally as International Women’s Day (IWD).

This year’s International Women’s Day theme is “break the bias” which is something that really resonates with me since the majority of my professional career has been navigating male-dominated industries. I try to always remember what it has felt like to be different and to fight through adversity because it’s made me who I am today, and it also embodies how many people currently feel striving for success in their jobs or within their communities.

Shutterfly has a unique perspective on gender parity. This is not only because I’m a female CEO and the culture I’ve cultivated with my leaders, but also because most of our customers and employees throughout our family of brands are predominantly female. As a company we continue to invest in all aspects of diversity, equity, and inclusion by taking steps to ensure that women are well represented as leaders, managers, designers and throughout our supply chain.

Soon after joining Shutterfly, I adjusted the board of directors to be more diverse. The Shutterfly board is now 36% female (5 of 14), and three of the five women are non-white. And last year, we changed our HR benefits to be more inclusive by expanding maternity leave to include parental leave, adoption assistance, and surrogacy.

In addition, we have an active and long-standing employee Women in Leadership ShuttERGroup established to help create an inclusive and safe community through connection, mentorship, allyship, collaboration, and discussion that empowers women to learn, network, increase their visibility, and build leadership skills.

I sincerely believe everyone has a role to play in forging a more gender-balanced world. I’m excited to acknowledge and celebrate all of the amazing accomplishments of women at our company and in our customers’ lives. Join me here and on LinkedIn as we share those stories this month, and throughout the year. Happy International Women’s Day!

Message from Hilary Schneider in Celebration of International Women's Day

Supporting the People and Artist Community of Ukraine

When one part of the world is in turmoil, it affects our entire community. For all who are directly or indirectly touched by the attacks on Ukraine, we want you to know that our hearts are with you. 

We are not just a company – we are a creative community of real people who care deeply about the safety and security of everyone in the Shutterfly and Spoonflower families. Here are three ways we hope to make a difference:  

Spoonflower and Shutterfly have curated 110 designs by some of our amazing Ukrainian artists. You can support these artists (like @ ilonitta_patterns, who designed the beautiful print on this post) by purchasing their designs on Spoonflower wallpaper, home decor and fabric. 

Additionally, the Shutterfly Foundation will be making a $50,000 donation to CARE Ukraine in order to help support the tremendous need for basic supplies during this humanitarian crisis. 

Finally, we are offering all Spoonflower artists who are verified sellers residing in Ukraine the opportunity to bypass the proofing process during this time. If you are an artist based in Ukraine, please reach out to for more information about this program. 

The sunflower is the national flower of Ukraine, and is recognized as a global symbol of solidarity supporting Ukrainians. Sunflowers are also a symbol of hope. Shutterfly and Spoonflower lock arms – and hearts – with Ukrainians in hope for sunny days ahead.????

Supporting the People and Artist Community of Ukraine

Shutterfly Partners with Fashion Icon Iris Apfel

Shutterfly, a pioneer and leading ecommerce retail and manufacturing platform for personalized products, announced a partnership with larger-than-life style icon and the ultimate symbol of self-expression, Iris Apfel, to create an exclusive NFT Holiday CryptoCard Collection for charity. Learn more HERE.

Shutterfly Partners with Fashion Icon Iris Apfel

Shutterfly Named by Forbes Magazine as One of America's Best Large Employers of 2022

Shutterfly, the leading ecommerce brand and manufacturing platform for personalized products and custom designs, today announced it was named one of America’s Best Employers of 2022 by Forbes magazine.

Click here for more information.


Shutterfly Named by Forbes Magazine as One of America's Best Large Employers of 2022

Environmental Protection Agency (EPA) Recognizes Shutterfly's Fort Mill, SC Location

The US Environmental Protection Agency (EPA) recently announced Shutterfly’s Fort Mill, SC location as a winner of the Pollution Prevention Recognition Award. In 2021, we upgraded many of our printers with energy efficient models and adapted other practices that decrease our waste and the amount of materials used. This improvement helped Shutterfly achieve our sustainability goals for year-over-year waste reduction and reduced costs by eliminating the use of 267,000 sheets of large-format paper–  roughly the equivalent of 100 trees.

For more information on the award visit

Environmental Protection Agency (EPA) Recognizes Shutterfly's Fort Mill, SC Location